Amazon Standards for Product Images
The first image on an Amazon listing has some very stringent rules
An example of a listing with a image that follows all Amazon’s rules
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The image must be the cover art or a professional photograph of the product being sold
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Drawings or illustrations of the product are not allowed
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The file should be at least 1280 pixels on the longest side
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The image must not contain gratuitous or confusing additional objects
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Backgrounds must be pure white (RGB 255,255,255)
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All products (except books and DVDs) should fill 85% or more of the image frame
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The full product must be in frame
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The image must not contain additional text, graphics, or inset images
For additional images after the main image the rules are slightly relaxed:
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Cropped or close-up images are allowed
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Backgrounds and environments are allowed
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Text and demonstrative graphics are allowed
Ebay seller picture Standards
eBay’s picture standards are slightly more relaxed than Amazon’s and are much more focused on making sure that imagery looks great on Mobile – which is a huge driver for eBay sales.
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Make sure the longest side of all your pictures is at least 500 pixels (best-practice 1600pixels)
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Don’t include borders, text and artwork in pictures
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Each picture file size is 7MB or less
An image that would work for both eBay and Amazon:
Looking at both the Amazon and eBay guidelines we can create a checklist for images that both sites will be happy with:
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At least 1280 pixels along the longest edge
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No logos or text added to the image
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Images clipped onto a pure white background
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Full product in shot, not partially out of the frame
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The product takes up 85% of the frame
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Each picture file size no more than 7MB
If you follow these rules your imagery will never be rejected from eBay or Amazon and you won’t fall behind the competition.